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10Fest unveils music lineup and future plans for the number fests
While students enjoy a summer hiatus, those in charge of the number fests have been working hard to plan 10Fest, in a three-month period as a result of the semester switch.
This year’s number fest, formally being known as #Fest 10th Edition, is scheduled for Sept. 29, and the musical lineup will include Taylor Gang Member Juicy J as a headliner, the fest organization announced.
The lineup will also include Coyote Kisses, Fly Union, roeVy, Digiraatii, Vada, CJ the DJ, P. Blackk, Cal Scruby and Jean P.
“We are continuing to build our brand and book artists that are considered top tier, and being able to book Juicy J was great for us and we’re all really excited,” said Dominic Petrozzi, founder of the number fests. “We have already received thousands of reactions online and over 90 percent of them have been positive.”
The organization plans to add to the lineup as they continue to finalize contracts, promote their new brand and improve production quality while working with the Columbus business Prime Social Group.
“P.S.G. has a wonderful music connection and it makes it very easy to reach out to the artists and move forward,” Petrozzi said. “Our goal is simply to continue to increase talent level and budget, but we will always stay true to being the best value festival for the students.”
Several changes are also in store as the countdown for the fest continues. As the organization revamps its brand, upcoming and future number fests will be referred to as “editions.” For instance, 10Fest will be referred to as the 10th Edition.
The official Twitter hash tag for the number fest is #fest. The event organizers have also created a new logo to pair with its official website —thenumberfest.com — and have teamed up with local business CreMedia to produce a 25-minute documentary highlighting the history of the fest, which will available to download on iTunes later this month.
“We are trying to capitalize our exhibition and expand,” Petrozzi said.
Despite the quick turnaround, the organization did face challenges as a result of the new date coinciding with Ohio University’s football season and Greek rush weekend.
“The biggest thing with OU students was that the fest happens to fall on sorority rush weekend,” Petrozzi said. “The girls were bummed and it kind of changes things, but we have been working with the WPA and the sorority girls. We want to make sure everyone can attend.”
Uncovering a solution for college football lovers was a bit easier for the crew.
“This year we are smack dab in the middle of college football season so we were lucky to find a weekend where OU and OSU both had an away game,” he said, adding that they hope to turn the fest into a several-day event in the future.
To complement football season, this year’s event will include a tailgate zone complete with a Jumbotron televising the football games throughout the day.
Petrozzi also said there is a possibility the zone could include a second stage. The fest has been able to attract a large number of sponsors who will hold events including the Beer Olympics and other challenges that will include prizes.
“We are trying to add more events that will improve the experience at the fest,” Petrozzi said. “The more we put into the fest, the better reception it will receive.”
Tickets will be available for purchase starting July 16 and an early bird sale of $10 off each ticket will be offered to the first 2,000 buyers. A special package will be included for fest goers interested in the documentary as well.